Glossary
- Affiliate (also known as a Publisher)
- This is a site owner who places links on his website to promote merchants’ products or services. For their efforts, the site owners get commission on all the valid transactions/sales referred to merchants by using a provided link.
- Affiliate Agreement (AA)
- This is the agreement between an affiliate and PayDayMax on how a business relationship will work.
- Affiliate Network
- This is a site where merchants can list their affiliate program(s). Affiliates can then join these programs and promote the merchants’ products and services by using text links, banners, etc.
- Affiliate Program (also known as a Partner)
- This program consists of merchants, who allow website owners (affiliates or partners) to promote their products or services. How does it work? First, a website owner must place the merchants’ links on their site. Then, when someone clicks on that link and a valid transaction takes place, the affiliate gets a percentage of that sale.
- Backlink
- This is a link from another website to your site.
- Banners / Advertisements
- These are online advertisements. Affiliates get paid by placing merchants’ virtual advertisements on their sites.
- Chargeback
- This is an incomplete sales transaction that results in a commission deduction.
- Click Through
- This is when a customer clicks a link.
- Click Through Rate (CTR)
- This is how often a visitor clicks an ad after it has been viewed.
- Content
- This consists of all information including the following: data, text, documents, graphics, and video.
- Cookie
- This is information stored on a user hard drive as proof of actual visitors.
- Cost Per Click (CPC)
- This is the amount the merchant pays the affiliate for each click on a merchant ad.
- Impression
- This is when an ad is displayed to a viewer.
- Merchant
- A merchant is a company that sells a product or a service. As an affiliate/partner, you market the products for the merchant, and the merchant handles the customer service and fulfillment.
- Pay Per Click (also known as PPC)
- This consists of search engine links that are paid for by an advertiser or an affiliate to direct traffic to their site.
- Payment Threshold
- This is the minimum amount of commission that must be earned before payment is made.
- Return Days
- This is the number of days after a click through that the affiliate still earns a commission.
- Return on Investment (ROI)
- This is the percentage of income earned vs. total investment.
- Search Box
- A search box is another way for affiliates to link to a merchant’s site. If a visitor wants to search for a product or service on a merchant’s site and you are affiliated, then they can search for that product right from
your site.
- Search Engine Marketing (SEM)
- This is an umbrella term encompassing PPC marketing.
- Search Engine Optimization (SEO)
- This means optimizing your site for indexing by search engines to improve search ranking.
- Text Links
- Text links are links that describe a merchant’s product, service, or site. They direct visitors from the affiliate’s site to the merchant’s site.
- Terms of Service
- This is the Affiliate Agreement.
- Unique Visitors
- These are the first-time visitors to your site.


January 8-10, 2012
Affiliate Summit West 2012
Las Vegas, NV
January 18, 2012
LinkShare Symposium West 2012

Welcome to the new PayDayMax.com affiliate site
- PayDayMax.com funds are generally deposited via ACH for delivery next business day if approved before 7pm ET Mon.–Thu.
- PayDayMax.com does not perform traditional credit checks as part of its credit transaction approval process, but does verify applicant information via credit reporting agencies including, but not limited to, Teletrack and Clarity. Applicant’s repayment history, with PayDayMax.com or others, may impact qualification for a payday loan.
- Eligibility for instant approval depends on the applicant meeting verification and qualification criteria. Some payday loan applicants may be required to submit documentation due to qualification criteria.
- Referred person must be a first time customer with PayDayMax.com and approved on first application.See REFERRAL PAGE for details.
- Maximum funded amount for a payday loan with PayDayMax.com depends on qualification criteria.
Applicant Notice: Payday advances should be used for short-term financial needs only, not as a long-term financial solution. Applicants with credit difficulties should seek credit counseling.